Guitar Hero Production/Tour
– A Case Study
Guitar Hero, launched in Fall 2005 by RedOctane, has
quickly become a critically acclaimed, massively popular
video game with record-breaking sales. It remains the best-selling
music game in the history of gaming.
The Family Values Tour, considered the premiere summer music tour
since 1996, showcases dozens of the hottest national and international
bands on a three month national tour, playing for up to 25,000 music
fans per night in over 30 markets.
Guitar Hero Final Tour – A Case Study
Eckhardt Consulting designed and produced this tour.
Partners included: Hard Rock Café, Spin Magazine & Aerosmith.
Finalists
competed at celebrity charity event in Boston and won a custom Steven
Tyler motorcycle. |
Washington Mutual (WAMU) Talent Acquistion
Case Study
Working together with OPTS Events, Eckhardt Consulting
has produced two huge, and hugely successful, events for Washington
Mutual to launch new market initiatives in two major metropolitan
markets:
-
Walk on Home:
a series of music concerts to promote and support affordable
in New York.
-
Teacherpalooza: a multi-day
extravaganza, held in Chicago, featuring The World’s Largest
Barbecue while celebrating the contributions of teachers. Winner
of several Special Event awards.
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